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Environmental Monitoring od Soil, Water, Air and Weather
Adroit was born from a vision of a future where millions of connected devices would automate tasks, provide insights and improve the lives of people throughout New Zealand and the world. Well before the rollout of the Internet of Things (IoT), Adroit founder Ulrich Frerk saw the opportunity to develop technology to integrate different remotely controlled devices.

That insight saw the creation of Adroit in 2015 as an IoT technology consultancy and product development business. In 2019 Adroit pivoted into an IoT solutions provider, establishing supply arrangements with several recognised global IoT product and service providers, and growing the business into a nationwide end to end IoT solutions provider. Most recently in 2021 Adroit refined the business to specialise in Environmental IoT technology – a vital category for New Zealanders.

The global movement to preserve the environment, achieve sustainability and control climate change has driven significant growth in demand for new Environmental Technology. New legislation such as the Fresh Water Management Act and New Zealand’s international climate commitments have put the onus on local businesses, city councils and government to all play their part in protecting and preserving the environment.

As a result, Environmental IoT solutions that offer real-time wireless monitoring using high-end sensor technology, allowing businesses to measure and manage these resources, are in high demand. Adroit is uniquely positioned to deliver this technology, utilising both their own, locally developed tools, alongside the best the world has to offer.

Blair Stewart joined the Adroit team in mid-2019. As the CEO driving the business strategy, Blair has helped Adroit develop important partnerships that make its capability unmatched in the environmental technology sector. These partnerships include Spark IoT, Amazon Web Services (AWS) and global equipment specialists Libelium, S::CAN and In-situ.

Adroit has now developed innovative solutions for key sectors, including aquaculture, agriculture, construction, manufacturing and environmental compliance. Adroit’s solutions go beyond monitoring environmental impact, providing insights that increase operational operations, such as helping plants or seafood to grow faster with less mortality, reducing downtime due to environmental impact, or reducing water or electricity use.

Adroit continues to grow rapidly, increasing the breadth and depth of the team, from business managers to software developers, delivery technicians and environmental scientists, and is actively installing solutions that provide critical Environmental IoT monitoring throughout the country. The team at Adroit are driven by a central belief that Environmental IoT benefits business and is essential for New Zealand, and the world’s environment.

What real-time environmental monitoring provides is transparency to today’s condition and the ability to measure the effectiveness of remediation work over time. Moving forward the focus will be greater use of Artificial Intelligence (AI), which promises further automation of machinery, improved risk management and optimisation of resources. At Adroit we believe it is our responsibility to use this technology to protect and preserve our environment – not just for business but for all people, right now and for future generations to come.

OUR TEAM

Blair Stewart

CEO
Blair loves business and technology, graduating from Auckland University with a BCom in Information Systems, then a 20- plus year career of ICT management. His career began in retail systems then grew to airlines in NZ and then the UK, where he was the Head of IT for EasyJet Airline, Europe’s largest low-cost airline. Over the last fourteen years Blair co-foundered business telco Digital Island, which grew at a rapid rate on the back on cloud-based services, then sold to Spark in 2018.

Blair Stewart CEO. Adroit
ULRICH-FRERK-FOUNDER TECHNICAL DIRECTOR.

Ulrich Frerk

FOUNDER & TECHNICAL DIRECTOR
Ulrich Frerk is an entrepreneur who seeks to not only create world-leading IoT technology, he seeks to change the world and the way people interact with it. His specialisation is device integration, connecting devices and machines to management systems and cloud-based software in innovative ways. Ulrich’s ability to see solutions and opportunities where others can’t has made him a leader in his field and a respected tech innovator in New Zealand, and beyond

Guy Macpherson

GENERAL MANAGER
Guy Macpherson is Adroit’s General Manager, and heads up the Adroit national sales team. He has expert IoT solution knowledge gained from experience implementing successful Environmental IoT monitoring solutions, across a range of industries from aquaculture and construction, to catchment groups, farmers and primary industry clients. Guy is a self-proclaimed outdoorsman so getting out of the office and getting his hands dirty onsite with clients is the highlight of his week.

GUY MACPHERSON GENERAL MANAGER. Adroit
Jon Forder Adroit marketing manager

Jon Forder

MARKETING MANAGER (external agency)
Jon is a passionate and creative marketer who believes every brand has a story worth telling. He has 15 years experience in long and short content formats, live TV production, episodic TV series, VR and social led content, cinematic distribution and a proven track record in Paid, Earned, Shared and Owned channel growth. As a keen outdoorsman, fisherman, skier, bike rider and slow food producer, he loves to use his strong passion in digital and social to find new ways content and storytelling can help our environment.

Greg McNaughten

DELIVERY MANAGER
Greg loves the ocean, enjoys surfing, swimming, and in his earlier years was in the New Zealand swimming squad and represented Wellington in water polo! Greg has over 30 years of work experience under his belt including Service Delivery roles at Datacom and the last 17 years self-employed as a registered Commercial Electrical specialising in Data Centre design, build and maintenance. Greg is extremely passionate about Environmental IoT and sees his involvement in Adroit as his way of giving back to the planet.

Greg McNaughten - Delivery Manager. Adroit
Business Development Manager Maria

Maria Mc Intyre

BUSINESS DEVELOPMENT MANAGER – SOUTH ISLAND
Maria graduated from the National University of Galway, Ireland in 2018 with an honours degree in Environmental Science. Maria has worked in ICT and IoT Business Development Manager roles since moving to New Zealand in late 2018. Maria is absolutely passionate about the environment and achieving positive change through technology. She has a strong determination to help new and existing clients improve their relationship with our cities, environment, resources and industries through the integration of innovative and smart IoT solutions. Located in Christchurch Maria is our South Island Business Development Manager.

Kishore Panneerselvam

BUSINESS DEVELOPMENT MANAGER – NORTH ISLAND
A self-directed, results-oriented professional with over 7 years of technology experience, who unlocks new revenue streams through Internet of Things (IoT) technology. Highly focused on delivering value to clients on integrating IoT and Sustainable Development. Establishes relationships with partners and clients to create business opportunities. Passionate about technology towards our environment, health & sustainability. Strong interest in clean energy, emerging technology and finding sustainable solutions to help Aotearoa’s future generations. Never the less loves his Whiskey on the rocks.

Business Development Manager Kish
VICTORIA HADDAD HARDWARE ENGINEER

Victoria Haddad

 ENGINEER / PROJECT MANAGER
Victoria joined Adroit in December of 2018, where she is currently responsible for research and development of embedded electronic hardware, and also assists in embedded software design for Adroit devices. Victoria is an Electrical/Electronic Engineering graduate from the Auckland University of Technology, who is excited about the dynamic growth of technology in the IoT space, and its impact on the standard of living.

Jay Meissner

PROJECT MANAGER
Project manager, with a background in Industrial design, design thinking. Jay has been with Adroit for 3 years and has been an integral part of the innovation and product development, his design thinking style work methods help adroit pursue an intentional response to solving problems.

JAY MEISSNER PROJECT MANAGER
DAMON PARTINGTON SENIOR HARDWARE ENGINEER

Damon Partington

SENIOR HARDWARE ENGINEER
Studied electronics engineering at AUT Auckland, then pursued business opportunities in electronics. Damon now has 15 years of engineering experience and has been apart of many projects specialising in LED lighting, embedded systems, industrial control and automation. “I like technology that is new and at the bleeding edge, IoT is starting to mature and looks to be the next evolution in technology.”

Michael McGlynn

FULL STACK ENGINEER
Cad é mar atá tú? I’m Michael, a full stack engineer recently relocated from Ireland. Many years ago to me, but just a blink of an eye to some, I completed a Computer Science degree from Dublin City University (DCU). Since then I’ve been dabbling with dev ops, data processing, front plus backend software engineering and more recently I moved to a startup. There I created an embedded autonomous robot for the poultry industry and I got my first chance developing in the IoT sphere and cloud-based architecture. From that experience I knew IoT is the place for me! Before even relocating to New Zealand I contacted Adroit. Even the world apart they were the exact company doing the exact engineering I wanted to do. We’re working in a fast evolving industry using and creating new technologies of benefit which is a joy for any engineer.

Michael McGlynn - Full Stack Engineer. Adroit
Simone Office Manager Adroit

Simone Murrell

OFFICE MANAGER
Simone joined Adroit in March 2021. She brings with her almost 20 years of experience working in an office environment, mainly as an Accounts and Office Administrator. She has worked in many industries including Health, Construction and Events. Simone keeps the office ticking along and running smoothly. She keeps us all in check and ensures that everything is organized to a tee. Simone runs the ordering of all Adroit Technology for our projects, shipping and ensuring nothing goes amiss. Her attention to detail is always perfect. Everyone needs a Simone in their office!

Paul Blomfield

PR CONSULTANT
Paul is a well-known Public Relations practitioner who has been with Adroit since day one. A skilful communicator, Paul started his career as a magazine publisher, progressing into Lobbying and Advocacy, before specialising in Major Event and Consumer PR. Paul’s client address book includes the likes of Jeremy Clarkson, Jason Momoa and Simon Gault, or brands such as Top Gear Live, The Harlem Globetrotters and the Armageddon Expo. Apart from work though, he’s a pretty handy surfer, retired basketball player and optimistic barista with 5.8 grandchildren to boot.

Paul Blomfield PR Consultant

OUR TEAM

Blair Stewart CEO. Adroit

BLAIR STEWART

CEO

ULRICH-FRERK-FOUNDER TECHNICAL DIRECTOR.

ULRICH FRERK

FOUNDER & TECHNICAL DIRECTOR

GUY MACPHERSON GENERAL MANAGER. Adroit

GUY MACPHERSON

GENERAL MANAGER

Jon Forder Adroit marketing manager

Jon Forder

MARKETING MANAGER (external agency)

Greg McNaughten - Delivery Manager. Adroit

Greg McNaughten

DELIVERY MANAGER

Business Development Manager Maria

MARIA MC INTYRE

BUSINESS DEVELOPMENT MANAGER – SOUTH ISLAND

Business Development Manager Kish

KISHORE PANNEERSELVAM

BUSINESS DEVELOPMENT MANAGER – NORTH ISLAND

VICTORIA HADDAD HARDWARE ENGINEER

VICTORIA HADDAD

 ENGINEER / PROJECT MANAGER

JAY MEISSNER PROJECT MANAGER

JAY MEISSNER

PROJECT MANAGER

DAMON PARTINGTON SENIOR HARDWARE ENGINEER

DAMON PARTINGTON

SENIOR HARDWARE ENGINEER

Michael McGlynn - Full Stack Engineer. Adroit

Michael McGlynn

FULL STACK ENGINEER 

Simone Office Manager Adroit

Simone Murrell

OFFICE MANAGER

Paul Blomfield PR Consultant

Paul Blomfield

PR CONSULTANT

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